New to the BlueFox reporting suite, we’ve added the ability to capture additional data outside of the standard inner detection range you’ve already configured. The outer detection range can be customized to limit the maximum reach of your BlueFox sensor, which by default can be up to 300 feet (~100 meters).
Here’s an example: you operate a retailer in a shopping mall and want to understand how many people are inside but also how many people are passing by the entrance. At the full detection range, people might simply be too far away to know the store is even there at all, but people who are less than 50 feet away might just be close enough to see the advertisements on your front windows and therefore could be influenced to come inside. This data is now available through our API and with custom reporting.